Insights
Find out what’s been happening...
AI-Powered CX in the Middle East: Bridging Global Innovations with Local Expectations
Insights
AI is reshaping CX in the Middle East, bridging global innovations with local expectations through personalization, automation, and cultural adaptation.
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How Digitalization in Tourism can Empower Travellers Amidst Covid-19
InsightsBy Andrew Murphy Buyer behaviour has undergone a substantial transformation due to technological advancement; a process that’s been accelerated during the global pandemic. Pre-COVID-19, acquiring […]Learn more -
Next Normal: Why Hybrid Experiences in Tourism & Culture are Here to Stay
InsightsBy Miriam Kugel Over the past year, the ways we experience spaces and places have changed. With the reduction of physical tourism, leisure, and cultural […]Learn more -
Digital Technologies in Healthcare: Patient Experience, Advantages and Concerns
InsightsBy Jihane Madi The use of digital technologies in healthcare Healthcare systems are increasingly under pressure to deliver high-quality patient care and experiences. On the […]Learn more -
Instilling a Culture of Empathy in Healthcare
InsightsBy Rami Haffar Modern healthcare has a drive towards collecting and crunching data. However, unquantifiable behaviors like empathy can fall between the gaps. As processes […]Learn more -
Can a Loyalty Program for a Hospital Really Work?
InsightsBy Alaa Halawi How can hospitals increase revenue per patient and turn them into loyal customers? By answering this question, we’re neglecting the altruistic care […]Learn more -
How Healthcare can Learn from Other Industries to Improve Patient Experience
Insightsby Mohamad El-Hinnawi The healthcare industry is at a crossroads. The multi-layered nature of the sector has left it bloated and fraught with obstacles for […]Learn more -
Three brand rules that did NOT change in the pandemic
InsightsBy Alaa Halawi As I rushed to a meeting with one of the largest retailers in the region, I was being briefed on the challenges […]Learn more -
Adapting to the Next Normal – How a Learning Culture will supercharge your organization’s ability to deliver growth
InsightsBy Miriam Kugel Organizations that win in competitive markets know that their workforce will need upskilling or re-skilling to be able to stay ahead of […]Learn more -
Building CX Resilience During COVID
InsightsBy Mohamad El-Hinnawi For the past year, COVID-19 has presented an entirely new challenge for people in every country around the world. The uncertainty stemming […]Learn more