AI for Public Good: Advancing Inclusive, Data-Driven, and Future-Ready Societies
AI is transforming governance, public services, and social equity across the Middle East through smarter, inclusive, and data-driven systems.
Designing Services for Hybrid Intelligence: Bridging Human Insight and Machine Logic
Designing services where humans and AI agents interact as co-users means rethinking principles, tools, and ethics to support hybrid, intelligent ecosystems.
Scaling with Purpose: How Businesses Can Drive Sustainable Growth in a Changing Market
Sustainable growth comes from building resilient, human-focused businesses that scale through purpose, innovation, strategic partnerships, and ESG.
AI-Driven Creative Destruction in Customer Experience
AI is driving a new era of Creative Destruction in customer experience, replacing old models with automation and hyper-personalization. Discover how businesses must evolve or risk obsolescence.
The AI-Powered Customer Experience: Personalization vs. Privacy in the Middle East
Businesses must balance innovation with ethics, ensuring that AI enhances customer relationships rather than undermining trust.
Top AI Trends for 2025: Unlocking the Potential of AI to Drive Memorable and Meaningful Experiences
From immersive AR experiences and autonomous agents to ethical practices and sustainable models, these AI trends will transform the way we work and live.
The Future of Employee Experience: 6 Trends That Will Shape Workplaces in 2025 and Beyond
The employee experience trends of 2025 will be defined by bold transformations, from the rise of AI to the push for purpose and well-being.
How Behavioral Economics Shapes Exceptional Customer and Employee Experiences
Behavioral economics, with principles like loss aversion, social proof, and framing, allows organizations to connect with customers and employees on a human level.
Integrating Automation and People Analytics for Strategic Advantage
The integration of automation and people analytics is reshaping the future of workforce management by enhancing efficiency, engagement, and insights.
