Our Expertise
Supporting businesses across end-to-end XM transformations, corporate change and insight engine building.
Transforming operating models to navigate market uncertainty and deliver against rapidly changing needs.
Future proofing your people through accelerated and experiential learning.
Our Insights
GCC Smart Cities: Innovation, Sustainability, and the Future of Human-Centric Urban Living
Insights
GCC smart cities must enhance human experiences, improve quality of life, and foster economic growth while addressing sustainability challenges.
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Driving ESG Transformation in the GCC: The Role of Technology, CX, and EX in Building a Sustainable Future
InsightsGCC countries like KSA and UAE ambitious ESG goals mirror a global shift toward sustainability, with technology, CX, and EX playing critical roles.Learn more -
Prospect Theory in CX: Understanding and Leveraging Customer Decision-Making
InsightsBusinesses can craft experiences that resonate by relying on the Prospect Theory which offers invaluable insights into how customers perceive losses, gains, and ownership.Learn more -
The State of Banking in KSA and UAE Through the Lens of Customers
InsightsNew Metrics draws on proprietary research on evolving customer preferences, emerging trends, and the strategic priorities driving the UAE and KSA banking sectors.Learn more
Selected Clients
